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Huangpu livestreams production process of preserved meat
Updated: 2020-06-12    Source: Zhongshan Daily Large Medium Small Print

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Huangpu Town is home to more than 100 preserved meat production enterprises and is the largest Cantonese preserved meat production base in China. On the morning of June 8, Lu Junyu, a host from Guangdong Radio and Television, and Xilimei, a famous online celebrity, took a trip to Furenpin Meat Products Factory, and introduced Huangpu preserved meat to netizens through livestreaming.

In the livestream, the hosts and netizens "toured" the preserved meat production workshop, baking oven, and clean and sanitary seasoning yard of Furenpin Meat Products Factory. Liu Jianhui, head of the Furenpin persevered meat department, acted as chef and cooked steamed rice with preserved meat, assorted dishes made with preserved meat and five different kinds of preserved foods, and fried preserved meat. The hosts introduced many varieties of preserved meat, and enjoyed casserole rice made with preserved meat, luring many netizens to become fans of "Huangpu Preserved Meat".

The livestream lasted for 1.5 hours, with 22,000 peak online viewers. Through livestreaming, Huangpu Preserved Meat, a 100-year-old intangible cultural heritage brand, was successfully promoted. Netizens have also learned about new cooking practices that combine traditional food with modern cooking techniques.

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